About Us

Who are we?

Madhur Confectioners Pvt. Ltd. is an Indian confectionery, a family-owned business started in 1996 by our Managing Director, Mr. Mahendra Gulwani along with his younger brother, Mr. Pradeep Gulwani with just a small candy manufacturing plant with a capacity of 5 MT per month. Which has now been expanded to a large manufacturing industry with more than 1000 MT capacity per month.

Our extensive selection of delectable chocolates, lollipops, candies, and wafers is just what you need, right when you need it. Every bite tastes better knowing it was created with high-quality ingredients in a way that benefits both people and the environment. Madhur Confectioners knows how to inspire people to have the right bite, from our passionate makers and bakers throughout India to your snacking moment.

Our reputation, excellent quality products, and our value for customer satisfaction have partnered us with like-minded people around the globe for transforming this Indian business into an international brand. Today, we are immensely proud to sell our products in more than 20 countries like UAE, EUROPE, the UK, SAUDI ARABIA, AFRICA, and many others.

What matters to us?

Our Vision, mission and values

Mission & Vision
Each idea, innovation, and attempt at Madhur is driven by a mission to accomplish greatness in consumer loyalty. For us, 'Customer is boss' and the accomplishment of guaranteeing an incredible treat for every client's taste buds is crucial. That is accomplished through a wide assortment of valuable products that guarantee consistency of taste and flavour. Team efforts shape the foundation of our business, constantly directing us towards understanding our vision of boosting growth, intensifying visibility, and further developing business sector presence.

  • Our corporate philosophy is to build on a foundation of utmost openness and quality excellence, with a continual focus on the demands of our customers.
  • Our long-term relationship with customers is based on our dedication to them and the faith they invest in our products via their regular purchases.
  • Our company's procedures are founded on mutual trust among co-workers, complete devotion, and transparency toward the Group as well as other civil society stakeholders with whom we contact daily.
  • We are a socially responsible company that supports activities to improve the quality of life within our operational markets.


We, Madhur Confectioners Pvt. Ltd., have earned a respectable position in the worldwide market as a manufacturer, exporter, and supplier of a wide range of confectionery products. Lollipops, candies, chocolate, and wafers are all part of our delectable assortment of Confectioneries. We are known for our unique shaped lollipops and are proud to be the only brand in India to produce these innovative lollipops. Our concept is clear to produce products that are contemporary, best in quality, and have attractive packaging. All our products are fully customizable.


Our Unique Selling Proposition

Innovation - We strive to produce products that are unique or based on novel concepts to set ourselves apart from the competitors. We've invested in research, technology, and development over the years to ensure that our customers are completely delighted with the flavour, texture, and feel of our products. When you look at our products, the beautiful packaging, delicious flavours, and variety that we provide will make you smile.

Customer Satisfaction - Clients are at the centre of our policy, as seen by the large customer base we've built over the years, garnering credibility, trust, and respect from clients throughout the country. We've built and maintained strong professional relationships with our clients based on trust and credibility, and we're always working towards it. Our company is dedicated to providing the best possible service to our customers. We serve practically every Indian state and are distinguished by our superior quality.

Quality - We are an ISO 22000, HACCP, and HALAL certified company, and we adhere to their food safety management systems and standards. We maintain the highest level of cleanliness in our production facilities, and we have stringent controls over the processing conditions, resulting in dependably high-quality finished goods.

Talented workforce - We've numerous divisions within our manufacturing unit that ensure appropriate order management from production to delivery. Within these divisions are our bilingual, culturally diverse, hardworking team of professionals who carry out their duties in the most efficient manner.

On-time deliveries - At Madhur, we believe that time is money. To ensure that we have an in-house logistics team that plans ahead of time, evaluates alternative shipping choices based on the customer's expectations, and timely order fulfilment.